Sanrio
Hello Kitty & Sanrio
Sanrio's character empire — Hello Kitty, Cinnamoroll, Kuromi, Pompompurin — dominates Japan's merchandise landscape with constant collaborations, Pop-Up events, and limited-edition store exclusives.
Overview
Sanrio's character empire — Hello Kitty, Cinnamoroll, Kuromi, Pompompurin — dominates Japan's merchandise landscape with constant collaborations, Pop-Up events, and limited-edition store exclusives. From Ikebukuro's Sanrio Puroland to temporary cafe takeovers in Shibuya, new Sanrio goods appear weekly. We track every collaboration, limited drop, and theme park event.
10 live updates tracked right now
Shop Hello Kitty & Sanrio in Japan
Partner stores · affiliate linksSearch Hello Kitty & Sanrio figures, plush, games, and limited goods on verified Japan partner stores.
Featured Hello Kitty & Sanrio drops
Buy-ready merch with partner shop links — collection-style picks from Japan
Trending now
Shop Hello Kitty & Sanrio
Live dropHalloween Build-a-Bear Sanrio Plush Are Cinnamoroll and Lloromannic
Trending on Solaris Japan
Shop on Solaris Japan
Live dropHalloween Build-a-Bear Sanrio Plush Are Cinnamoroll and Lloromannic
Trending on Rakuten
Shop on Rakuten
Live dropHalloween Build-a-Bear Sanrio Plush Are Cinnamoroll and Lloromannic
Trending on Amazon Japan
Shop on Amazon Japan
Live dropSanrio Figure Announced
Trending on Playasia
Shop on Playasia
Shop Hello Kitty & Sanrio by category
Compare three partner stores per category — ranked by who has the most options for you.
Figures
Best match: Solaris Japan
3 partners ranked
Graphic Hoodies & Streetwear
Best match: Rakuten
3 partners ranked
Trading Card Game (TCG)
Best match: Rakuten
3 partners ranked
Nendoroids (Chibi Action Figures)
Best match: Solaris Japan
3 partners ranked
Manga
Best match: Rakuten
3 partners ranked
Character Plushies
Best match: CDJapan
2 partners ranked
Acrylic Stands
Best match: Rakuten
3 partners ranked
Cosplay Headbands & Uniform Props
Best match: Rakuten
3 partners ranked
Latest Developments
What's happening now
- Sep 5Sanrio Pop-up event held「GPSBOX＆Kiramekko POPUP STORE」が羽田空港第1ターミナルに期間限定オープン 羽田空港第1ターミナルの出発ロビーに登場した「GPSBOX＆Kiramekko POPUP STORE」。旅の行き帰りに立ち寄れるロケー…
- Sep 4Sanrio Merchandise NewsPartner shop link
- Sep 4Sanrio Merchandise collaborationPartner shop link
- Sep 4Sanrio Merchandise NewsPartner shop link
- Sep 4Sanrio Merchandise AnnouncedPartner shop link
- Sep 4Sanrio Merchandise collaborationPartner shop link
- Sep 3Sanrio Figure AnnouncedPartner shop link
- Sep 2Sanrio pre-orders openPartner shop link
Characters
The faces of Hello Kitty & Sanrio
Buy now
Direct shop links and buyable Hello Kitty & Sanrio drops in Japan.
LIMITED
Sanrio
Info
LIVE NOW
FIGURE
Sanrio
Info
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FIGURE
Sanrio
Buyable
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COLLAB
Sanrio
Buyable
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Available in Tokyo
Japan exclusive
Sanrio Merchandise collaboration
Inside Games JP
Tokyo
Published Sep 4
Collaboration
INFO
Sanrio
Buyable
LIVE NOW
INFO
Sanrio
Buyable
LIVE NOW
Halloween Build-a-Bear Sanrio Plush Are Cinnamoroll and Lloromannic
The 2026 Build-a-Bear Sanrio Halloween plush include Hello Kitty, Cinnamoroll and Lloromannic characters Berry and Cherry.
Sanrio
Published Sep 1
Where to Watch
Stream Hello Kitty & Sanrio legally
Availability varies by region. Search opens on the platform.
About Sanrio Merch in Japan
Sanrio's character empire — Hello Kitty, Cinnamoroll, Kuromi, Pompompurin — dominates Japan's merchandise landscape with constant collaborations, Pop-Up events, and limited-edition store exclusives. From Ikebukuro's Sanrio Puroland to temporary cafe takeovers in Shibuya, new Sanrio goods appear weekly. We track every collaboration, limited drop, and theme park event.
Frequently Asked Questions
Sources: Sanrio News · PR TIMES · Animate Times · Updated 3h ago
Never miss another Hello Kitty & Sanrio drop
We email you when new Hello Kitty & Sanrio merch, figures, restocks, and pop-ups go live in Japan — at most one short email a day, only when something new matches.
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